This article takes an interesting point of view with a
business’s advertising with social media. Most people would think that social
networking would make advertising easier for a company. However, it can be a
more challenging then the old method of advertising. With social media a
business needs to please the individual or they are easily deleted or
ignored. Social media has given a
majority of the control up to the people making it more difficult for the
companies to reach an audience. I never have thought about this point of view
when I have seen a advertisement on social media but I will be interested to
see if I notice anything different now. I wish the article would be more in-depth
with what a business does to advertise on social media.
http://www.theguardian.com/best-awards/the-future-of-social-media
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